Along with the very loud and explicit commitments to being a store that works with the community.
What might be the evidence of those links with the community?
- Low use of plastic bags with no automatic provision to shoppers
- High profile provision of cotton and bags for life
- Active support for the West Hampstead local food festival and the Jester Festival
- Involvement of staff in West Hampstead community events - through the area forum, the community association etc.
There's no shortage of opportunity - let's see the reality of the words - straplines or beliefs?
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